http://www.netvouz.com/hawaii/tag/design?feed=rss hawaii's bookmarks tagged "design" on Netvouz http://money.cnn.com/magazines/fortune/fortune_archive/2007/03/19/8402321/index.htm "When we launched retail, there was a real cult-of-the-Mac mentality," he says. "But our goal was never to have a store for a cult. It was to be a store for everyone. So if you look around here," you see, in fact, the sort of group you'd see in diversity-recruiting brochures. Nor does the store feel like a cult. A club, maybe, in the sense that owning a Mac means joining something. Apple wants the purchase to be the beginning, not the conclusion, of a beautiful - and, it hopes, profitable - friendship. hawaii Fri, 09 Mar 2007 02:02:25 GMT