- » Growing local ad spend: Top seven predictions | Digital Markets | ZDNet.com
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- 2006 Outlook: Local Online Growth Continues (for Some) - Online Spending Projections for 211 Cities, including Local Paid Se...
Local online advertising is exploding in 2005 Some site operators are reporting 50 and even 100 percent increases in ad revenue over 2004 What will 2006 bring? This Borrell Associates report analyzes the local trends in 2005 and, with the help of a panel of nearly 400 advertising experts, projects...
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- Don't Argue Local Search Semantics, Embrace Them
Consumers aren't going to change the terms they use to search locally just to make it easier on advertisers and search engine experts.
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- eMarketer.com - Online Product Searches Begin Offline
What gets you to look for product information online?According to a BIGresearch survey by the Retail Advertising and Marketing Association (RAMA), it's often not what you see on the Internet, but
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- Local Video: Ahead of Its Time
Local companies can now buy pre-produced video advertisements, but the Spotzer service may be ahead of its time. Spotzer is making generic ads for businesses such as law firms that will run in local m
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- SEOmoz | 17 Most Common PPC Mistakes Web Marketers Make
As I manage quite a few PPC campaigns I always notice the silly and sometimes not so silly mistakes that advertisers make with their PPC programs. Mistakes when creating PPC ads, click fraud detection, and ...
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- Survey: Better Metrics Would Bring More Online Dollars · MarketingVOX
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- TV, Print Trigger Net Searches
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